BtoB: Warrillow finds 39% of small-business owners use text messaging: (August 2008)
A new report from Warrillow & Co. found that 39% of small-business owners use text messaging for business. The behavior is not
limited to younger business owners. While 90% of small-business owners age 27 or younger report using text messaging, 59% of
small-business owners between the ages of 28 and 44 also text, and 34% of owners between the ages of 44 and 62 use text messaging...
read more
BtoB: Who's Who 2008 (July 2008)
This year's Who's Who in B-to-B Special Report features key thought leaders and movers and shakers across a broad spectrum
of the marketing world. For this year's report we focused on nine categories: marketers, agencies, direct and database, e-mail,
search marketing, business media, services,...
read more
Warrillow Weekly is an article designed to share new pieces of small business market research or small business marketing
best practice from successful B2b marketers, on a weekly basis.